Maple vs. First Session

Which is right for you? We break down the pros, cons, and which option is best for lasting, impactful change.

Platform Overviews

Maple is a Canadian telehealth platform that provides 24/7 access to licensed healthcare professionals, including doctors, nurse practitioners, and specialists. After filling out a form detailing your symptoms, you’re connected with a practitioner over text for a quick initial consultation. 

Maple emphasizes convenient virtual care. While they do offer mental health services, they primarily cater to those seeking medical advice, with many patients choosing Maple for urgent care needs rather than ongoing therapy. The mental health professionals available through Maple can address common issues like anxiety, depression, and stress.

It’s worth noting that many of Maple’s virtual services, including consultations with family doctors or mental health professionals, are not covered by provincial health plans.

First Session is a mental health platform that emphasizes the right client-therapist fit — which has been proven to be the most impactful factor in a successful outcome in therapy.

Instead of relying solely on text-based bios, you can watch in-depth introductory videos about each therapist’s approach and style, allowing you to get a sense of who they are. You can also filter by specialization, location, and other factors that matter to you. 

When you find someone who feels right, First Session lets you book the therapist of your choice directly through the platform who offer insurance coverage from many employer/group benefits and extended insurance plans in Canada.

Pricing is clearly displayed on each therapist’s profile, and you can choose between online or in-person sessions where available. It's the easiest way to find a therapist who fits your needs and preferences.

Feature Comparison

MapleFirst Session
In depth therapist videos and bio to asses fit
Focus on mental health and therapy only
Browse therapists via search filters, area, designation or specialization
Ease of switching therapists
Ability to select a therapist by personal preferences
Flexibility of in-person therapy or virtual therapy
Rigorously vetted network of licensed therapists
Direct insurance coverage through workplace plans

Maple vs First Session Summary

While First Session focuses on therapy and mental health, Maple offers broader medical services. Because of that, Maple is not the best fit when seeking specialized or dedicated therapy. On top of that, Maple does not allow clients to select their therapist based on therapist bios and intro videos. First Session’s focus on client-therapist fit means a higher success rate of finding the the right therapist the first time and more agency for users of the platform.

Why you should consider First Session

First Session fixes the exhausting process of finding the right client-Therapist fit.

The Drawbacks of Maple

Uncertainty from not being able to preview or meet therapists before getting matched.
Emotional exhaustion from constantly switching providers and having to repeat private feelings to incompatible therapists.
Frustration after paying for a first session with therapists who may not be a good fit.

The First Session Experience

Confidence you’re in control and have the information you need to find the right therapist for you.
Browse detailed information and in-depth videos before booking and find the right therapist the first time.
Relief in knowing your initial therapy consultation is free.

Meet Your Therapist

With First Session, you're the one in control of your therapy experience.
“I wish I’d known about this platform sooner! I loved the introductory videos–this is what helped me choose the therapist to book an intro consultation with.”
— Satisfied First Session User
“I was able to use First Session to find my therapist for the past two years within 24 hours. First Session eliminated a lot of the friction associated with finding a therapist....”
— Satisfied First Session User
“Having short videos of the therapists sharing a little bit about themselves and their approaches is such a simple concept but made an  absolute world of difference.”
— Satisfied First Session User

Impactful Therapy Begins with the Right Fit

Finding the right therapist shouldn’t feel like an endless search. With platforms like Maple, you may end up overwhelmed by too many choices without enough information to truly assess fit. 

This can lead to emotional and financial stress as you repeatedly switch providers and have to re-explain your feelings to therapists who may not be the right fit. That’s why 50% of people seeking care don’t get past an initial consultation.

At First Session, we believe client-therapist fit is the most important factor of long-term therapy success. We give you all the information you need to make an informed choice, allowing you to connect directly with the therapist you choose, all within our streamlined platform.

Ready to talk? Browse our list of rigorously-vetted therapists and book directly from the First Session platform.

Frequently Asked Questions

What are the advantages and disadvantages of in-person vs online therapy?

The answering to that question is "it depends." Research shows that one of the defining features of productive therapy is consistent work with a single Therapist over the long-term. With that in mind, both in-person and online therapy can be equally as effective. However, it depends entirely on the online therapy platform chosen and the quality of the client-therapist relationship.

For example, BetterHelp does not emphasize the importance of client-therapist fit, and instead focuses on instantly matching therapy seekers with a Therapist. It's a trial and error process that is time-consuming and less likely to produce impactful results.

Other platforms like First Session place big emphasis on client-therapist fit, with the goal of matching therapy seekers to a single Therapist for the long-term.

In cases like First Session, the quality and impact of online therapy can match that of an in-person client-therapist relationship. And, of course, some individuals prefer in-person therapy — it's entirely subjective.

To summarize, both can be equally as effective as long as you pay close attention to the quality and approach to therapy of an online platform.

Is online therapy covered by insurance in Canada?

In most cases, yes! However, it's important to note that every employee insurance policy is different. It's increasingly common (if not the norm) for employee insurance programs to cover online therapy. 

As a Step 1, we highly recommend consulting your specific policy or checking in with an HR representative to confirm coverage before booking for any online therapy platform.

For Step 2, you need to check if the online platform of your choice is eligible for insurance coverage or reimbursement. BetterHelp, for example, is not compatible with any insurance plan, so is not eligible for any form of reimbursement or coverage.

On the other hand, First Session is eligible for coverage with the majority of Canadian insurance policy providers and even provides direct billing in many cases.

Step 3, check your coverage for the required Therapist designation or license to ensue coverage (ex. Registered Social Worker, Registered Clinical Counsellor).

First Session makes this process easy by providing explicit details in each Therapist profile page. Check in Insurance Coverage, to see what designations/coverage they fall under.

If you're unsure about coverage, you should ask your benefits provider whether they cover that specific designation of therapist or counsellor. You can also read this guide for more info.

How do I find the right therapist? 

At First Session, we believe finding the right fit in a Therapist is the most important factor to feeling better and having a successful outcome from therapy.

Numerous research studies have proven that forming a strong client-Therapist relationship is more important than the type of therapy used.

To help you assess fit, every Therapist listed on First Session has a short introductory video you can watch to get a sense for who they are.

We've also put together a thorough guide to help you find the right Therapist, determine what the different designations mean, and what you should be looking for when assessing fit. Find the guide here.

Can I find a Therapist according to my age, cultural background, sexuality or gender identity?

Absolutely. We understand that one’s cultural background, age, sexuality, or gender identity can bring unique elements to the process of therapy.

To support every therapy seeker, we actively work to build a highly diverse and inclusive roster of therapists.

For questions or feedback on how we can improve these element of the process, send us a message.

What types of therapists does First Session offer?

First Session therapists support individuals, couples, and families.

Every First Session therapist is accredited and insured to provide online and/or in-person therapy.

Designations of First Session therapists and counsellors include:

  • Psychotherapists
  • Psychotherapists (qualifying)
  • Social Workers
  • Clinical Counsellors
  • Psychologists
  • Canadian Certified Counsellors
  • Provisional Psychologists

You deserve more from therapy.

You've made the courageous decision to reach your full potential. Find the right therapist to help get you there, and make the most of the time and money you’re investing in yourself.